SRT Debuts First-Ever Advertising Campaign

The SRT (Street & Racing Technology) Brand is debuting its first-ever advertising campaign this summer to celebrate the legacy of its world-class performance vehicles: The Charger, Challenger, Viper, Grand Cherokee […]

2014 SRT Viper TA – Ready to Attack Any Road Course

March 18, 2013 , Auburn Hills, Mich.  – Configured in-house by the Chrysler Group’s SRT (Street and Racing Technology) team in collaboration with professional road racers, the exclusive, street-legal and […]

Production! 2013 SRT Viper

January 10, 2013 , Detroit  – Chrysler Group LLC Chairman and CEO Sergio Marchionne, SRT Brand President and CEO Ralph Gilles, and employees of the Conner Avenue Assembly Plant presented […]

The Snake Returns Home

January 10, 2013 , Detroit  – The sign above the front door of the Chrysler Group LLC facility just south of 8 Mile in Detroit says, “Home of Viper. Detroit. […]