It’s always disappointing to contemplate the end of the warm-weather driving season; especially if it means the end of driving an SRT® vehicle. Many owners enjoy their SRT vehicles as daily drivers throughout the year, certain owners in colder-climate states opt for winter rides like a go-anywhere Ram 4×4 truck to tackle ice and snow. For them,…
June 20, 2013 , Le Mans, France – The new face of GT Class racing is here. It’s the SRT Viper GT3-R, a new V-10 powered thoroughbred ready for world-class competition. The SRT Viper GT3-R is the latest generation of the successful Viper GTS-R, designed and developed by Chrysler Group’s SRT (Street and Racing Technology)…
What: The 24 Hours of Le Mans is the world’s oldest active sports car race. The first event was held in 1923 and for driver and machine; it’s the ultimate test of speed, efficiency and endurance. Participation is by invitation only as the Automobile Club de l‘Ouest (ACO) selects the 56 entries. This year’s race…
The SRT (Street & Racing Technology) Brand is debuting its first-ever advertising campaign this summer to celebrate the legacy of its world-class performance vehicles: The Charger, Challenger, Viper, Grand Cherokee and the 300. The “Body and Soul” campaign launched on Saturday, June 8, with 30-, 60-, and 90-second spots across cable television, and continues throughout…
February 8, 2013 , Auburn Hills, Mich. – The 2013 Dodge Challenger R/T and track-ready Challenger SRT8 392 models deliver exactly what modern muscle car enthusiasts want – two powerful HEMI V-8 engine choices with up to 470 horsepower, iconic and functional muscle-car styling and a world-class performance suspension designed for maximum grip – all…
February 7, 2013 , Auburn Hills, Mich. – Chrysler Group LLC’s SRT (Street and Racing Technology) brand is expanding its “Core SRT” vehicle strategy from the successful Charger SRT8 Super Bee and SRT Viper by offering new 2013 “Core” models of the Dodge Challenger SRT8 and Chrysler 300 SRT8. “With exclusive content, including the standard…
It’s official. The Automobile Club de l’Ouest (ACO) extended an invitation to SRT® Motorsports to field a pair of SRT Viper GTS-R race cars in the 2013 24 Hours of Le Mans. “And we graciously accept,” said Beth Paretta, Director of Marketing and Operations, SRT Brand and Motorsports. Participation in the prestigious race is contingent…
New eight-speed automatic transmission delivers smoother, more refined shifting and improved fuel economy Innovative Eco Mode optimizes new transmission’s shift schedule and expands range of Fuel Saver Technology activation for further fuel economy gains Towing capacity rating improved 44 percent, up to 7,200 pounds Improved and retuned Selec-Track system delivers more torque to the rear…
January 10, 2013 , Detroit – Chrysler Group LLC Chairman and CEO Sergio Marchionne, SRT Brand President and CEO Ralph Gilles, and employees of the Conner Avenue Assembly Plant presented 2013 SRT Viper #001 to owner Scott Thomas during a ceremony at the plant today to celebrate the start of production. Thomas purchased the first…
January 10, 2013 , Detroit – The sign above the front door of the Chrysler Group LLC facility just south of 8 Mile in Detroit says, “Home of Viper. Detroit. Handcrafted. Horsepower.,” perfect words to characterize what is happening inside. After nearly two years in hibernation, the Conner Avenue Assembly Plant is rumbling to life…
